With an upgraded advanced search using integrated AI, the M&M B2B portal experience becomes faster, clearer, and more productive for users.
Slovenian distributor M&M Intercom’s new search allows for a faster and better experience online, allowing customers to focus on what really matters, keeping their operations running smoothly.
The update introduces an enhanced advanced search that supports queries by product codes, dimensions, standards, materials, brand names, suffixes, and applications. Relevant results are delivered in real time, even when search inputs are partial or contain minor typing errors.
The search functionality now includes an integrated AI component that helps interpret user intent and adapts to search behaviour over time, allowing the system to better anticipate user needs and display more relevant results more efficiently.
A key improvement is the ability to recognise and interpret different product designations and suffixes. For example, a search for a bearing marked 6205 LLU will also return technically equivalent alternatives such as 6205 2RS, 6205 2NSE, and similar variants, providing a clearer overview and supporting faster product selection.
To address the complexity of industrial products, the advanced search also enables precise result refinement using filters such as technical specifications, product groups, brands, availability, and industry-specific parameters.
The new M&M Intercom search system is continuously optimised to deliver consistent and highly relevant results across a large and growing product portfolio. This means less time spent searching, fewer ordering errors, and greater confidence in product selection.
In addition to the search upgrade, M&M Intercom has expanded the language options on its B2B portal, which is now available in English, Spanish, German, Slovenian, and Croatian. Further languages are planned as part of ongoing digital development and international accessibility initiative.
Source: Best Bits
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